Question 1

What types of benefits can I offer?

Accepted Answer

You can offer health, education, food, transportation, wellness, entertainment benefits and more. The catalog adapts to each country and region.

Question 2

How do employees choose their benefits?

Accepted Answer

Each employee accesses the platform from the web or mobile app and chooses how to distribute their benefits budget among the available options.

Question 3

Can I limit the budget per category?

Accepted Answer

Yes, administrators can set limits by category, area or individual employee, ensuring total budget control.

Question 4

How long does implementation take?

Accepted Answer

Typical implementation takes 1-2 weeks, depending on the complexity of the setup and required integrations.

Question 5

How do coupons work on the platform?

Accepted Answer

Coupons on our platform are benefits you can give your team under flexible conditions that adapt to different needs, like special events or incentives. They can be configured to be valid for specific categories, benefits or countries, with start/end dates or even specific hours of use. There are single-use coupons (consumed in one purchase) and partial-use coupons (usable across multiple purchases until the balance runs out). If a purchase is cancelled, the amount used is refunded back to the coupon as long as it is still active.

Question 6

When do coupons make more sense than fixed credits?

Accepted Answer

Coupons are ideal for one-off recognitions, seasonal campaigns (Mother's Day, year-end, company anniversary), internal events or incentives tied to specific goals. Unlike fixed credits that top up on a recurring schedule, coupons let you add a specific benefit with defined rules and dates without changing the baseline monthly budget.

Question 7

How do you customize the rules for each coupon?

Accepted Answer

From the admin panel you configure each coupon with: valid categories (food, health, tech, etc.), countries it applies to, start and end dates, specific time windows, whether it is single-use (consumed in one purchase) or partial-use (can be used across several), and which employees receive it (the whole company, a specific team, or a filtered group).

Question 8

Can coupons be sent in bulk for campaigns or events?

Accepted Answer

Yes. You can create a coupon and assign it at once to the whole company, to a specific team, or to a filtered group (by tenure, department, country). Useful for kick-offs, quarter closings, collective celebrations or any action you want to impact the team with a single click.

Question 9

Can I measure how coupons are used and redeemed?

Accepted Answer

Yes. The admin panel shows in real time how many coupons were issued, how many were used (fully or partially) and how many are still active. You can also see which categories were most chosen, which groups responded best, and export reports to share internally or measure the ROI of each campaign.

Question 10

Is there any cost for the discount club?

Accepted Answer

No, the discount club is included at no additional cost with the Maslow platform. It is an extra benefit for all employees.

Question 11

What types of discounts are available?

Accepted Answer

We offer discounts in dining, entertainment, health, education, technology, travel, wellness and many more categories, with over 10,000 options.

Question 12

How do employees access it?

Accepted Answer

Employees access it from the mobile app or web platform with their regular credentials. Discounts are applied at the time of purchase.

Question 13

What is Maslow?

Accepted Answer

Maslow is a benefits management platform designed to improve people's well-being and satisfaction. It allows companies to offer a range of personalized benefits that fit each employee's individual needs and preferences, including health, wellness, education, entertainment and more. With Maslow, companies increase productivity, happiness and employee loyalty.

Question 14

In which countries is Maslow available?

Accepted Answer

Maslow is available in 25 countries across Latin America, North America and Europe. We offer over 10,000 discounts and benefits adapted to each region.

Question 15

How do Maslow credits work?

Accepted Answer

Companies assign credits to employees manually or automatically (by tenure, birthdays, achievements, recognitions, etc.), with the amount and frequency they decide. Credits never expire, and each employee spends them freely within the catalog available in 25 countries.

Question 16

What kinds of benefits can you offer to employees?

Accepted Answer

Over 5,000 active benefits across categories like health, wellness, education, entertainment, food and transport, plus digital gift cards, incentives, recognitions and gym memberships (Wellhub, SportClub and more). The catalog adapts by country and refreshes monthly.

Question 17

Do credits expire?

Accepted Answer

No. Credits never expire and accumulate over time, so no employee loses their benefit for not using it on time. Companies that prefer an internal expiration policy can configure it from the admin panel, but by default credits are kept until used.

Question 18

Can Maslow include benefits exclusive to my company?

Accepted Answer

Yes. On top of the global catalog, each company can add internal benefits (time off, custom gifts, specific bonuses, cultural programs) managed from the same panel. They show up under "My Benefits" for employees, integrated into the same experience.

Question 19

Can benefits be used from any country?

Accepted Answer

Yes. An employee can redeem benefits even when they are in a country different from the one where the company is based. This is especially useful for distributed teams, business travel or multi-country payrolls — everything stays centralized on the same platform with local catalogs in the 25 countries we operate in.

Question 20

Is there a mobile app?

Accepted Answer

Yes. On top of the web platform, Maslow has native iOS and Android apps with full functionality — employees can redeem benefits, check their balance, find geolocated discounts and receive notifications from their phone.

Question 21

Are there extra fees or surcharges on the benefits?

Accepted Answer

The standard catalog has no extra charges for the company or the employee. Some specific benefits (depending on the external provider) may include a processing fee that the employee sees before confirming the purchase. There are no hidden fees or end-of-month surprises.

Question 22

What types of incentives can I manage?

Accepted Answer

Sales commissions, goal-based bonuses, performance incentives, productivity rewards and any variable compensation scheme.

Question 23

Does it integrate with my CRM or sales system?

Accepted Answer

Yes, Maslow integrates with major CRMs and sales systems via API. It also supports data upload via CSV.

Question 24

How are incentives delivered?

Accepted Answer

Incentives can be delivered as platform credits, digital gift cards, bank transfers or payroll credits.

Question 25

How do loyalty programs work?

Accepted Answer

Employees accumulate points for tenure, participation or achievements. These points are redeemed for rewards from the catalog (gift cards, benefits, experiences).

Question 26

Can I create different loyalty tiers?

Accepted Answer

Yes, you can define tiers (bronze, silver, gold, etc.) with increasing benefits that unlock upon reaching certain tenure or point milestones.

Question 27

Can the program be customized?

Accepted Answer

Absolutely. You define the accumulation rules, tiers, rewards and participation criteria based on your organization's needs.

Question 28

Who can send recognition?

Accepted Answer

Depending on the configuration, all employees can send recognition to their peers, leaders or reports. It is fully configurable.

Question 29

Do recognitions include rewards?

Accepted Answer

They can include redeemable points for benefits, gift cards or experiences, or simply be appreciation messages. You define the rules.

Question 30

How do I measure the impact on culture?

Accepted Answer

The platform provides dashboards with participation metrics, recognition frequency, most recognized values and engagement trends.

Question 31

Can employees recognize each other (peer-to-peer)?

Accepted Answer

Yes. Any employee can send a recognition to another one, without going through a manager or HR. Everyone can recognize everyone — teammates, peers from other areas, or even colleagues from another country. It's an agile way to keep culture alive from the ground up.

Question 32

Can recognitions be sent anonymously?

Accepted Answer

Yes. When sending a recognition, the employee can choose to do it anonymously. It's useful for positive feedback that gains value without a name attached (e.g. recognizing a leader, saying thanks without exposure) or for cultures that are still adopting open recognition.

Question 33

Can employees transfer their own credits to others?

Accepted Answer

Yes, when the company enables it. An employee can give part of their own credits to another employee of the same company — with or without anonymity. It's a spontaneous gesture that amplifies peer recognition without going through a formal system.

Question 34

What kinds of subscriptions can be managed through Maslow?

Accepted Answer

Recurring services across three main categories: wellness and gyms, health and insurance, and continuing education. Each company enables the providers that best fit its benefits strategy, without signing individual contracts with each one.

Question 35

How does sign-up and cancellation work?

Accepted Answer

Sign-ups and cancellations are handled from the platform, either by the employee or by HR. The process is automatic: activating or cancelling from the panel triggers the coordination with the provider, with no manual steps.

Question 36

Can family members access the benefit?

Accepted Answer

It depends on the provider. Some allow adding family members under specific conditions; others are employee-only. Maslow makes these rules visible on the platform so each person knows what they can activate before confirming.

Question 37

What happens if an employee runs out of credits one month?

Accepted Answer

If there aren't enough credits, the subscription pauses automatically to avoid debt. The employee can top up with additional credits when the company enables it, or coordinate a one-off adjustment with HR — everything is logged in the panel.

Question 38

Can subscriptions be combined with the rest of flexible benefits?

Accepted Answer

Yes. Subscriptions use the same Maslow credits as the rest of the catalog, so each employee decides how to split their budget: some on the gym, some on education, some on discounts or gift cards. All from the same platform, without separate budgets.

Question 39

What kind of support is available when there's an issue with a provider?

Accepted Answer

Administrative matters (sign-ups, cancellations, billing) are handled by Maslow's Customer Success team. Operational matters with the service (bookings, check-in, location changes) are handled by each provider — Maslow surfaces the available channels on the platform and steps in as escalation when needed.

Question 40

What metrics can I see on the dashboard?

Accepted Answer

You can see adoption by program, budget usage, engagement by area, time trends and ROI for each initiative.

Question 41

Can I export the data?

Accepted Answer

Yes, all reports can be exported in CSV or Excel format.

Question 42

¿Los reconocimientos tienen valor monetario?

Accepted Answer

Podés elegir: reconocimientos simbólicos (mensaje + badge) o con créditos reales canjeables por beneficios y gift cards.

Question 43

¿Cuánto se puede reconocer?

Accepted Answer

Tu empresa define el presupuesto mensual de estrellas o créditos por colaborador. Las reglas se configuran una vez y corren solas.

Question 44

¿Quiénes pueden dar reconocimientos?

Accepted Answer

Todos los colaboradores. También podés habilitar reconocimientos especiales que solo líderes o managers pueden otorgar.

Question 45

Is the API documented?

Accepted Answer

Yes, public documentation is at docs.maslow.hr with curl/JS/Python examples, OAuth 2.0 auth and a sandbox environment to test without affecting production.

Question 46

Which HRIS systems do you support?

Accepted Answer

We integrate with the most-used systems via native connectors or generic API. If you use a specific HRIS, tell us and we build the connector.

Question 47

Do you have uptime SLA and support?

Accepted Answer

Yes. Enterprise plans include uptime SLA (99.9%), priority support and a dedicated channel with Maslow engineering.

Question 48

Do webhooks have automatic retry?

Accepted Answer

Yes, with configurable exponential backoff and retries up to 24 hours. Full logs in the admin to audit failed deliveries.

Question 49

Can I integrate Maslow with my payroll system?

Accepted Answer

Yes. We receive payroll events (e.g. bonuses, anniversaries, role changes) to trigger recognitions or automatic distributions.

Question 50

What types of benefits can I offer?

Accepted Answer

You can offer health, education, food, transportation, wellness, entertainment benefits and more.

Question 51

How do employees choose their benefits?

Accepted Answer

Each employee accesses the platform and chooses how to distribute their budget among the available options.

Question 52

¿Puedo personalizar el mensaje de cumpleaños?

Accepted Answer

Sí. Podés crear distintos templates de mensaje según el equipo, el país o el aniversario laboral del colaborador.

Question 53

¿Qué pasa si un colaborador ingresa a mitad de mes?

Accepted Answer

El sistema toma la fecha de nacimiento configurada en el perfil y dispara automáticamente la entrega el día correspondiente.

Question 54

¿Sirve también para aniversarios laborales?

Accepted Answer

Sí. Además de cumpleaños, podés automatizar aniversarios de ingreso, hitos de antigüedad (1, 5, 10 años) y fechas personalizadas.

Question 55

¿Qué marcas están disponibles?

Accepted Answer

Amazon, Starbucks, Netflix, Spotify, Uber, Rappi, PedidosYa, Cabify, Falabella y cientos más, con variaciones según el país.

Question 56

¿Cómo funcionan los cupones configurables?

Accepted Answer

Definís monto, validez, categorías habilitadas y a quién se envía. El colaborador lo usa dentro de esas reglas desde su billetera Maslow.

Question 57

¿Puedo ver quién usó cada gift card?

Accepted Answer

Sí. Desde el dashboard tenés trazabilidad completa de entrega, fecha de canje y monto, segmentable por equipo o programa.

Question 58

¿Puedo armar incentivos por equipo y también individuales?

Accepted Answer

Sí. Podés mezclar esquemas por resultado individual, por equipo, por KPI compartido o por hito de proyecto.

Question 59

¿Se integra con nuestro CRM o ERP?

Accepted Answer

Sí, permitimos sincronizar metas y cumplimientos vía API o importación manual (CSV/Excel) para empresas que no tengan integración directa.

Question 60

¿Qué ventaja tiene pagar incentivos con créditos en lugar de efectivo?

Accepted Answer

Reducción de carga fiscal, entrega instantánea, sin trámites bancarios, y el colaborador elige en qué gastarlos dentro del catálogo Maslow.

Question 61

¿Qué categorías de descuentos hay?

Accepted Answer

Gastronomía, entretenimiento, salud, educación, transporte, tecnología, turismo, moda y más. Se renuevan mes a mes.

Question 62

¿Cómo usan los descuentos los colaboradores?

Accepted Answer

Ingresan a la app o web de Maslow, buscan por categoría o ubicación, y presentan el código de descuento en el punto de venta o checkout online.

Question 63

¿Tiene costo para la empresa?

Accepted Answer

No. El club de descuentos está incluido sin costo adicional en la plataforma Maslow.

Question 64

¿Las novedades reemplazan a los emails internos?

Accepted Answer

Pueden complementarse o reemplazarlos. La ventaja: llegan notificadas, con métricas de apertura y permiten segmentación por filtros.

Frequently Asked Questions

General

Beneficios

Cupones

Descuentos

Incentivos

Lealtad

Reconocimientos

Suscripciones

Analytics

Recognition

Integrations & API

Benefits

Birthdays

Coupons

Incentives

Discounts

News

Automatic distributions

White label

Group segmentation

Boost your benefits strategy