Maslow on Neuron Business Media: Reinventing Benefits Through Emotional Intelligence
Neuron Business Media highlights how Maslow reinvents employee benefits by combining emotional intelligence and technology, with over 5,000 benefit options across 25 countries.
Article published in Neuron Business Media (Mexico).
Maslow: Reinventing Employee Benefits Through Emotional Intelligence and Technology
Neuron Business Media, a Mexican outlet specializing in business and technology, published a profile of Maslow highlighting how the platform reinvents employee benefits by combining emotional intelligence and technology.
The Name and Philosophy
The name Maslow is directly inspired by Abraham Maslow and his famous hierarchy of needs. The platform manages multiple generational needs with an offering of more than 5,000 benefit options across 25 countries, including Mexico.
The article includes an interview with Ricardo Migoya, co-founder of Maslow, who explains how the platform is helping companies in more than 25 countries improve employee experience and optimize HR investments.
Benefits Aligned to Objectives
The platform allows companies to focus their benefits on specific objectives, such as mental wellness or physical health, aligned with regulations like NOM-035 in Mexico. Adjustments can be made with a single click if the company wants to prioritize, for example, the mental health of its employees.
Emotional Recognition
Maslow can activate emotional recognition programs: from stars to personalized messages to reinforce a sense of belonging and positive impact within the organization. This functionality connects emotional intelligence with concrete technological tools.
Presence in Mexico
The article highlights Maslow's expansion in the Mexican market, where the platform already works with companies across various sectors and industries, offering localized benefits that adapt to local culture and regulations.