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Loyalty programs for your customers and members

Drive engagement and retention across your base of customers, members or subscribers with a points, tiers and rewards program. Trusted by sports clubs, private healthcare providers and consumer brands with millions of active users.

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Clients in 7+ countries trust us
Active member using their loyalty program app

Without the right infrastructure, retaining your member or customer base is costly and hard to measure

Organizations with large bases of customers, members or affiliates run into three recurring problems when they try to build a loyalty program in-house:

Manual processes for crediting points, validating redemptions and resolving inquiries that do not scale as the base grows

No visibility into which segments are most engaged and which are about to churn

Limited, unappealing catalogs that fail to drive continuous program usage

The outcome: a significant investment in benefits that does not deliver the expected engagement, with no clear data to optimize it.

Rappi benefit card available in the Maslow redemption catalog
Loyalty program analytics dashboard — segments, redemptions and engagement

A turnkey loyalty program for your organization

Maslow automates point assignment, tier progression, redemptions and reward delivery. Your organization defines the business rules (how points are earned, what each tier unlocks, what catalog you offer). We operate the infrastructure, the global catalog of 10,000+ redemption options across 25 countries and the app your members use.

Higher retention, less operational effort

Stronger retention of your base

Your members and customers stay active with relevant benefits and a progression system that rewards tenure and engagement.

Friction-free operations

No spreadsheets, manual validations or 1-to-1 support. The platform automates the full lifecycle of points, tiers and redemptions.

Actionable data for your team

Usage dashboards, tier segmentation and redemption metrics that let you adjust the program based on what actually drives your base.

Proven global catalog

10,000+ redemption options (discounts, gift cards, experiences) across 25 countries, already integrated. No need to negotiate with each partner.

Boost your benefits strategy

Learn how our platform can integrate with your operations and simplify benefits and incentives management across the region.