Full white-label experience
Customize the platform with your company identity. Logo, colors, typography, domain and emails — everything adapts to your brand.

How it works
Maslow is a white-label platform: it adapts to your company visual identity so the experience feels native to your employees. Configure logos, color palettes, typography, custom domain and transactional emails from the admin panel — no technical or design team required.
What's included
Complete visual identity
Upload your logo, set primary/secondary palette and typography. Applied automatically across web and app.
Custom domain
Your platform on benefits.yourcompany.com (or any subdomain you prefer), not on maslow.hr.
Branded emails
Notifications and communications sent from your domain with your design, not generic templates.
Mobile app with your branding
iOS and Android with splash screen, icons and look & feel of your company.
Frequently asked questions
Logo (light and dark), full color palette, system typography, transactional emails, domain and overall mobile app appearance.
No. Our team takes your brand guide and configures everything. Later, you can adjust details from the admin panel without code.
Yes. All brand assets are editable from the admin and changes apply within minutes.
On enterprise plans, a dedicated app can be published under your developer account. On standard plans, you use the Maslow app with your branding inside.