Configurable coupons to motivate your team
Create flexible benefits with the rules you need — by category, date, country or occasion. Perfect for campaigns, special events or one-off recognitions.
Fixed credits don't always adapt to the moments that matter
Having a monthly benefits budget is fine, but what happens when there's an anniversary, a quarter close or a celebration that deserves something special? Adding an extra for everyone sounds simple, until the real challenges appear:
- Increasing everyone's budget for a one-off event doesn't scale
- Giving money without rules leads to uses that don't reflect the spirit of the action
- Running campaigns by team or region requires multiple manual processes
- There's no simple way to measure if the gesture was actually used
A one-off gesture poorly executed loses impact. With coupons, you direct it to the right moment, team and category.
The solution: coupons with rules tailored to you
At Maslow we designed coupons that adapt to the moment and the team, not the other way around. Here's how it works:
You define the amount, validity and eligible categories of the coupon
You choose who gets it: the whole company, a specific team or a filtered group
The employee receives it instantly and uses it within the rules you defined
You see in real time who used it, how much and in which category
The result: a timely action that reaches the right audience, is measured and drives impact.
5 reasons why coupons work
Contextual relevance
A coupon launched at the right moment (Father's Day, project close, kick-off) hits much harder than a recurring monthly credit.
Flexibility without chaos
Each coupon has its own rules: category, country, expiration, single or multiple use. Freedom for the employee, control for you.
Massive scale, one click
Assign the same coupon to 10 people or 10,000 with the same effort. Perfect for year-end campaigns or anniversaries.
Real-time measurement
Live metrics: issued, used, partially used and expired. Exportable reports to close the loop on every campaign.
Zero logistics
Everything is digital. No shipping coordination, no physical vouchers, no local vendors to negotiate. The coupon reaches the employee in seconds.
What our clients say
Maslow is clearly a robust, innovative and agile solution that allows companies to have a super tool for personalizing benefits, generating a distinctive value proposition.
Gaston Buvol
Crack Consulting
Maslow is always available to help us with any query at the speed we need. Thanks to them we were able to optimize our value proposition, expand recognition and offer benefits that improve team engagement and well-being.
Romina Bisceglia
Head of Talent & Development, AUSA
We use Maslow because it allows us to enhance one of our core values: flexibility. It is our ally in promoting a flexible work environment focused on the needs of each of our team members.
Florencia Saavedra
People Partner & Culture Specialist, Litebox
Frequently asked questions
Coupons on our platform are benefits you can give your team under flexible conditions that adapt to different needs, like special events or incentives. They can be configured to be valid for specific categories, benefits or countries, with start/end dates or even specific hours of use. There are single-use coupons (consumed in one purchase) and partial-use coupons (usable across multiple purchases until the balance runs out). If a purchase is cancelled, the amount used is refunded back to the coupon as long as it is still active.
Coupons are ideal for one-off recognitions, seasonal campaigns (Mother's Day, year-end, company anniversary), internal events or incentives tied to specific goals. Unlike fixed credits that top up on a recurring schedule, coupons let you add a specific benefit with defined rules and dates without changing the baseline monthly budget.
From the admin panel you configure each coupon with: valid categories (food, health, tech, etc.), countries it applies to, start and end dates, specific time windows, whether it is single-use (consumed in one purchase) or partial-use (can be used across several), and which employees receive it (the whole company, a specific team, or a filtered group).
Yes. You can create a coupon and assign it at once to the whole company, to a specific team, or to a filtered group (by tenure, department, country). Useful for kick-offs, quarter closings, collective celebrations or any action you want to impact the team with a single click.
Yes. The admin panel shows in real time how many coupons were issued, how many were used (fully or partially) and how many are still active. You can also see which categories were most chosen, which groups responded best, and export reports to share internally or measure the ROI of each campaign.